
Case Scenario 2: B.B. Mangler.
B.B. Mangler is a top U.S. business-to-business distributor of maintenance, repair, and service equipment, components, and supplies such as compressors, motors, signs, lighting and welding equipment, and hand and power tools. Its industry is typically referred to as MRO, an acronym for maintenance, repair, and supplies. MRO products are typically small and fairly inexpensive (such as light bulbs and washers), but often needed on short notice. Mangler states its strategy as having the "capacity to offer an unmatched breadth of lowest-total-cost MRO solutions to business." Mangler's GoMRO sourcing center for indirect spot buys locates products through its
database of 8,000 suppliers and 5 million products. Mangler has 388 physical branches in the United States, including Puerto Rico (90 percent of sales), 184 in Canada, and 5 in Mexico. Customers include contractors, service and maintenance shops, manufacturers, hotels, governments, and health care and educational facilities. Mangler
also provides materials-management consulting services.
-(Refer to Case Scenario 2). Historically,Mangler appears to have relied on its physical locations for market presence in the United States and northern South America. What threats does the Internet pose to its location- based strategy?
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q121: Identify and describe the three major parts
Q125: The communications industry is broadly defined as
Q128: After Amazon lowered the price on Kindle
Q129: Case Scenario 1: The Boys and Girls
Q130: Case Scenario 3: Barracuda Inc.
Barracuda Inc. is
Q132: The Department of Defense buys aircraft from
Q132: Case Scenario 1: The Boys and Girls
Q133: Case Scenario 3: Barracuda Inc.
Barracuda Inc. is
Q134: Case Scenario 1: The Boys and Girls
Q136: Case Scenario 1: The Boys and Girls
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents