Four Rollers Corp., an automobile company, benefits by spending less than its competitors on labor, operations, promotions, and features offered. This enables the firm to charge relatively lower prices on its goods from its customers. Which of the following is a competitive advantage of the firm?
A) High quality
B) Low costs
C) Flexibility
D) Delivery
E) Adaptability

Question

Quizplus · Accepted Answer

The fact that Four Rollers Corp. spends less than its competitors on various aspects and is able to charge lower prices than them is indicative of the competitive advantage of the firm being low costs.