Hovland's idea of methodological pluralism refers to

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Hovland's idea of methodological pluralism refers to using both surveys and experiments. He believed that using different methods can provide a more complete understanding of the research question and increase the validity of the findings. Using multiple data sets or treatment conditions do not necessarily fall under the idea of methodological pluralism, although they may be useful in certain situations.

Hovland's Idea of Methodological Pluralism Refers to