Using an airline example for competitive priorities, the process capability of handling service needs of all market segments and promotional programs would be best described by:
A) top quality.
B) variety.
C) consistent quality.
D) delivery speed.

Question

Quizplus · Accepted Answer

The competitive priority that best describes the process capability of handling service needs of all market segments and promotional programs is variety. This means the airline is able to offer a wide range of services and options to meet the needs and preferences of different customer segments, while also being flexible enough to adapt to different promotional programs and events. This is especially important in a highly competitive industry like airlines, where customers have many options and different airlines may appeal to different segments with different needs and preferences.

Using an Airline Example for Competitive Priorities, the Process Capability