Market leadership occurs when a firm holds the number one or number two position in an industry or niche market in terms of sales volume.

Name: Market leadership occurs when a firm holds the number one or number two position in an industry or niche market in terms of sales volume.
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Question

Quizplus · Accepted Answer

Market leadership is commonly defined as holding the top one or two positions in a particular market based on factors such as sales volume, market share, and brand recognition. Therefore, the statement is true.

Market Leadership Occurs When a Firm Holds the Number One