Suppose you are a newspaper publisher in the mid 1800s. You have access to a new rotary press and have just signed a contract with a railroad company to transport your newspaper to regions outside of the local area. What else should you do to ensure that you can reach the most people possible and maximize profits?

Question

Quizplus · Accepted Answer

Printing more objective news stories will appeal to a wider audience, as it allows readers of different political affiliations to feel included in the paper. This will help maximize profits as it allows for a larger circulation. Aligning stories with one political party or shifting to exclusively opinion pieces could potentially alienate a portion of the readership and limit the potential audience. Running short stories for entertainment could be a supplementary option, but it would not be as effective in reaching the most people possible.

Suppose You Are a Newspaper Publisher in the Mid 1800s