Full-cost pricing allows the marketer to remove arbitrariness from the process and allocate fixed expenses (overhead) realistically across the entire line of products being sold by a firm.

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The Answer of Full-cost pricing allows the marketer to remove arbitrariness from the process and allocate fixed expenses (overhead) realistically across the entire line of products being sold by a firm.

Full-Cost Pricing Allows the Marketer to Remove Arbitrariness from the Process