U.S. businesses are increasingly recognizing that international markets provide enormous opportunities for growth and profit. ___________companies are entering international markets and quickly realizing as much as 70% of their sales outside the domestic market within two years.
A) Joint venture
B) Born global
C) Internationally integrated
D) Export
E) Trading

Question

Quizplus · Accepted Answer

Born global companies are those that enter international markets early in their life cycle and have a global focus from the beginning. These companies have a high propensity for internationalization and quickly expand into foreign markets. Studies have shown that born global companies can achieve up to 70% of their sales from international markets within two years. Therefore, option B is the best choice.

US Businesses Are Increasingly Recognizing That International Markets Provide Enormous