Smart companies integrate their supply chains into their marketing plans,by means such as:
A)finding ways the supply chain can create value for customers.
B)integrating supply chain management with day-to-day operations.
C)finding ways the supply chain can help the firm cut costs.
D)finding ways the supply chain can aid in employee morale.
E)integrating suppliers and retailer value propositions.

Question

Quizplus · Accepted Answer

Finding ways the supply chain can create value for customers is a way to integrate supply chains into marketing plans.

Smart Companies Integrate Their Supply Chains into Their Marketing Plans,by