Market power is derived primarily from the:
A)creativity of a firm
B)quality of a firm's top management team
C)size of a firm and its resources and capabilities
D)depth of a firm's strategy

Question

Quizplus · Accepted Answer

Market power is the ability of a firm to influence the market price of its product. This ability comes from the firm's size and resources, which enable it to control a significant portion of the market and influence its competitors. The larger the firm's size and resources, the greater its market power will be. Creativity, quality of management, and depth of strategy may contribute to a firm's success, but they do not necessarily determine its market power.

Market Power Is Derived Primarily from The