What is the most common method for trying to measure attitudes and emotions?
A)Have respondents read certain statements and determine the extent to which they agree/disagree with the statements.
B)Use totally open ended questions in a face to face interview.
C)Have participants evaluated by a psychotherapist.
D)None of the above.

Question

Quizplus · Accepted Answer

The most common method for trying to measure attitudes and emotions is to have respondents read certain statements and determine the extent to which they agree/disagree with the statements. This method is called a Likert scale, where participants are asked to indicate their level of agreement or disagreement with a statement on a scale of usually 1-5 or 1-7. This method is widely used because it is easy to administer and analyze, and allows for quantitative data to be collected.

What Is the Most Common Method for Trying to Measure