The technique of telling consumers to "Use Brand X!" is traceable to ____ law of ____.
A) Münsterberg's;suggestibility
B) Scott's;direct pitch
C) Scott's;suggestibility
D) Witmer's;suggestion
E) Scott's;direct action
Correct Answer:
Verified
Q70: Scott argued that consumers _.
A)are more influenced
Q71: Whose therapeutic technique might be described as
Q72: Which American psychologist is noteworthy for writing
Q73: Münsterberg was best known _.
A)through his publications
Q74: Forensic psychology was established with the work
Q76: Organizational psychology was initiated with _.
A)Walter Scott's
Q77: The two most profound influences on the
Q78: Galton's most important influence on Cattell was
Q79: The use of physiological responses to assess
Q80: Scott argued that the most effective advertisement
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