In the "Marketing"

Question

In the "Marketing"

Quizplus · Accepted Answer

Target Market is the best choice because it refers to the specific group of individuals or organizations that a company aims to sell their product or service to. This is an essential aspect of marketing as it helps businesses tailor their marketing mix (product, price, promotion, and distribution) to meet the needs and preferences of their target market. Without a clear understanding of the target market, a company's marketing efforts may fall flat and fail to generate sales.