Fans of sports teams like to wear clothing and accessories that carry the team name, colors, and logos.This creates an indirect association with team.This desire for association can best be explained by what social influence principle?

Question

Quizplus · Accepted Answer

The principle of liking explains that people are more likely to comply with requests from individuals or groups they like or admire. Fans wearing clothing and accessories associated with their favorite sports team are expressing their liking for the team and creating an indirect association with them.

Fans of Sports Teams Like to Wear Clothing and Accessories