A company has established a monthly sales quota of $150 000.This is a(n):
A)marketing control process.
B)evaluation of actual performance.
C)evaluation standard.
D)sales analysis.
E)performance standard.

Question

Quizplus · Accepted Answer

The establishment of a monthly sales quota of $150 000 is a performance standard, as it sets a specific goal for the sales team to achieve. It is not necessarily a marketing control process, evaluation of actual performance, sales analysis, or evaluation standard, although those may be involved in assessing progress towards the quota.

A Company Has Established a Monthly Sales Quota of $150