Khloe only purchases designer jeans and high-priced stilettos endorsed by her favorite entertainers. On top of that, her attitudes and values are shaped by specific statements made by these celebrities. She also supports causes and charities the celebrities endorse. This illustrates how consumer decision making is influenced by

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A reference group is a group that an individual uses as a reference point in the formation of his or her beliefs, attitudes, values, or behavior.

Khloe Only Purchases Designer Jeans and High-Priced Stilettos Endorsed by Her