When Ron complained to his bank about the unprofessional behavior of one teller,the branch manager added a code into his accounts alerting all tellers that Ron was a valued customer and to provide whatever service he requests.The branch management included Ron in its __________ segmentation.
A) benefit
B) geodemographic
C) psychographic
D) loyalty
E) geographic

Question

Quizplus · Accepted Answer

The bank adding a code to Ron's account indicating that he is a valued customer and to provide him with whatever service he requests suggests that he has reached a certain level of loyalty with the bank, making him part of the loyalty segmentation.

When Ron Complained to His Bank About the Unprofessional Behavior