In a process called ______, products pass through a series of stages from their initial appearance to their decline.
A) wheel of retailing
B) promotional cycle
C) pricing cycle
D) product life cycle

Question

Quizplus · Accepted Answer

The product life cycle describes the stages that a product goes through from its introduction to the market until its eventual decline. The stages include introduction, growth, maturity, and decline. This process helps companies understand the behavior of their products and make appropriate marketing and strategic decisions at each stage. Options A, B, and C are not relevant to this concept.

In a Process Called ______, Products Pass Through a Series