When Proctor and Gamble entered into the Russian market,the Government Relations department put together a report that identified all the individuals in Russia involved in a regulatory decision and summarized their points of view on foreign investment regulations.In this example,Proctor and Gamble conducted a ____ in this report.

Question

Quizplus · Accepted Answer

The report described in the scenario is a "political map," which involves identifying key individuals and their viewpoints in the regulatory decision-making process.

When Proctor and Gamble Entered into the Russian Market,the Government