For effective SEO, Edward should _____.
A) research the keywords used by competitors
B) overuse keywords in meta descriptions
C) develop multiple links that lead to pages on other websites
D) exceed 200 characters in the description meta tag

Question

Quizplus · Accepted Answer

Researching the keywords used by competitors can help Edward identify popular and relevant keywords to target in his SEO strategy. Overusing keywords in meta descriptions can lead to penalization by search engines. While developing multiple links can be beneficial, it should be done in a natural and ethical manner. Exceeding 200 characters in the description meta tag can lead to truncation in search engine results.

For Effective SEO, Edward Should _____