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Strategic Management Competitiveness and Globalization Concepts and Cases
Quiz 9: International Strategy Emea Edition
Path 4
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Question 1
True/False
When a firm initially pursues an international business-level strategy, the resources and capabilities established in the home country frequently allow the firm to pursue the strategy into markets located in other countries.
Question 2
True/False
Multinational firms have many opportunities to learn from their experiences in international markets, but they must have a strong R&D system to absorb the knowledge.
Question 3
True/False
The liability of foreignness is generally unaffected by the cultural distance between the two countries in an international transaction.
Question 4
True/False
The three corporate-level international strategies are cost leadership, differentiation, and focus.
Question 5
True/False
As noted in the Opening Case, the Chinese market is attractive only for manufacturing firms such as those in the automobile industry.
Question 6
True/False
The "regionalization" environmental trend means that firms can focus on a region (customization) but also have some standardization or sharing within the region.
Question 7
True/False
It is generally easier to negotiate employee layoffs in Europe than in the United States because of the generous government-provided social services in Europe.
Question 8
True/False
The "liability of foreignness" will have a greater negative impact on a firm using a multidomestic strategy than on a firm using a global strategy.
Question 9
True/False
One reason why firms pursue international opportunities is to extend the product's life cycle.
Question 10
True/False
The benefits of international diversification must be tempered by political and economic risks and the problems of managing a complex international firm with operations in multiple countries.
Question 11
True/False
A multidomestic strategy uses a highly decentralized approach meaning that country managers have the autonomy to customize the firm's products as necessary to meet the needs and preferences of local customers.