Rock-Tenn
Rock-Tenn produces packaging products.They make cartons that will hold a dozen Dunkin' Donuts,waffle fries for Chik-fil-A,Gillette razors,Haagen -Daz ice cream,express mail envelopes for FedEx and much more.Rock-Tenn business fluctuates depending on consumer demand.As plastic products become more expensive companies turn to cardboard and paper to package their products.
-Refer to Rock-Tenn.Rock-Tenn makes paper products for companies to use in their product and service offerings.As demand for their products increased due to rising plastic prices,Rock-Tenn had to acquire other plants and equipment to help in its business.This is an example of the:
A) customer accelerator
B) volume principle
C) growing principle
D) marketing effect
E) multiplier effect
Correct Answer:
Verified
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