What is ad mediation?
A) The name of an advertisement platform.
B) A technique to create an advertisement using the application's description.
C) A technique that sends ad requests to multiple ad networks.
D) A method to choose the best ad placement size in an application.

Question

Quizplus · Accepted Answer

Ad mediation is a technique that sends ad requests to multiple ad networks, allowing for the selection of the best ad type and network for each impression. This can increase fill rates and revenue for app developers while providing a broader range of ad options for advertisers. Option A is incorrect because ad mediation is not a specific advertisement platform. Option B is incorrect as it describes a different advertising technique. Option D is incorrect as it refers to ad placement rather than mediation.

What Is Ad Mediation