A Customer Relationship Management System (CRMS)helps
A)in the acquisition of new customers.
B)improve the experience of current customers.
C)promote ongoing and increased business with current customers.
D)all of the above.

Question

Quizplus · Accepted Answer

A CRM system helps in all three areas - acquisition of new customers, improving the experience of current customers, and promoting ongoing and increased business with current customers. It allows businesses to capture and track customer data, analyze customer behavior and preferences, and personalize interactions with them. This leads to better customer satisfaction, loyalty, and ultimately increased revenue.