Papa Bean, a global chain of pizzerias, has operations in more than 80 countries around the world. Its menu varies considerably in different countries, assimilating minute details from the local culture to add to its truly global flavor. Which of the following is most likely a reason for the success of Papa Bean in international markets?
A) A global culture
B) Adaptability
C) Human resources
D) Financial resources
E) Rigidity

Question

Quizplus · Accepted Answer

Successful global retailers recognize cultural differences and adapt their core strategy to the needs of local markets. This is an example of adaptability.

Papa Bean, a Global Chain of Pizzerias, Has Operations in More