Each society contains ________, groups with shared values emerging from their special life experiences or circumstances.
A) cliques
B) subcultures
C) consumer bundles
D) behavioural niches
E) demographic segments

Question

Quizplus · Accepted Answer

The term "subcultures" refers to groups within a society that share common values, beliefs, and experiences that are different from the larger culture. These subcultures can emerge based on a variety of factors such as ethnicity, occupation, or hobbies. Therefore, option B is the most appropriate choice. Option A (cliques) refers to a small, exclusive group of friends or associates, while option C (consumer bundles) and option D (behavioural niches) are not related to subcultures. Option E (demographic segments) is somewhat related to subcultures, but it refers specifically to groups based on demographic characteristics such as age, gender, or income. Therefore, B is the best choice.

Each Society Contains ________, Groups with Shared Values Emerging from Their