After the market leader position, firms that occupy second, third, and lower ranks in an industry are often called fledgling leaders.

Name: After the market leader position, firms that occupy second, third, and lower ranks in an industry are often called fledgling leaders.
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Fledgling leaders refers to small or new companies that are growing rapidly and have the potential to become leaders in their industry, not firms that occupy second, third, and lower ranks.

After the Market Leader Position, Firms That Occupy Second, Third