Single niching is preferable to multiple niching because a firm should "stick to its niche".

Name: Single niching is preferable to multiple niching because a firm should "stick to its niche".
Brand: Quizplus
Rating: 4.9 (39 reviews)

Question

Quizplus · Accepted Answer

Single niching can limit a firm's growth opportunities and resilience. Multiple niching allows a firm to diversify its market presence, reduce risks associated with dependence on a single market, and capitalize on opportunities across different niches.

Single Niching Is Preferable to Multiple Niching Because a Firm