Intermediaries normally achieve superior effectiveness and efficiency in making goods widely available and accessible to target markets.

Question

Quizplus · Accepted Answer

Intermediaries, such as wholesalers, retailers, and distributors, provide value by efficiently and effectively distributing products to target markets. They have the necessary networks, infrastructure, and expertise to reach a broader audience than manufacturers could on their own.

Intermediaries Normally Achieve Superior Effectiveness and Efficiency in Making Goods