Stimulus-response selling is most effective in situations involving important purchase decisions and when time is not critical.

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Stimulus-response selling is a technique based on creating a automatic response in the customer by using persuasive stimuli. It is most effective in situations where time is critical and the customer does not have time to reflect on the purchase decision. For important purchase decisions, a consultative selling approach that involves understanding the customer's needs and providing tailored solutions is often more effective.

Stimulus-Response Selling Is Most Effective in Situations Involving Important Purchase