You and a coworker are enjoying dinner with an old college friend. When the discussion turns to the work you do as PR professionals, she says, "You're the guys who mostly write press releases, publicize things, and work with media, right?" Your friend's perception of public relations reflects ______.
A) an insulting attitude toward your true value as a PR professional
B) the latest knowledge and skills learned by students in PR programs
C) a misperception of what PR professionals actually do each day
D) the tasks that PR professionals most dislike doing

Question

Quizplus · Accepted Answer

Your friend's perception reflects a common misperception of the PR profession, which involves a much broader range of activities beyond just writing press releases, publicizing things, and working with media. PR professionals engage in strategic communication, crisis management, social media engagement, and much more.

You and a Coworker Are Enjoying Dinner with an Old