Omnicom is a global advertising, marketing, and communication services conglomerate that owns firms providing services in advertising, strategic media planning, digital marketing, direct marketing, and public relations. This is known as ____________.

Question

Quizplus · Accepted Answer

Economic convergence refers to the integration of various sectors or industries, leading to a more interconnected and interdependent economy. Omnicom, by owning firms across different aspects of marketing and communication, exemplifies this concept through its diverse yet interconnected services.

Omnicom Is a Global Advertising, Marketing, and Communication Services Conglomerate