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For Krislyn Hashimoto, Senior Vice President at Stryker, Weiner

Question 43

Multiple Choice

For Krislyn Hashimoto, senior vice president at Stryker, Weiner & Yokota in Honolulu, entry-level public relations positions have changed over the years. When Krislyn started, coordinators faxed news releases and spent hours at the copy machine making clip books. Coordinators today often have more direct contact with clients and are often contacted by media directly with inquiries. Despite the impact of working in the digital age, Krislyn says ___________ is still key from an agency perspective, as well as credibility and building strong relationships.


A) Budget management
B) Client service
C) Reporting
D) Media relations

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