A component of a communication market analysis is the examination of customers,which involves:

Question

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Examining customers in terms of why, where, when and how they buy is an in-depth analysis that is important for understanding their behavior and needs. This information can help in developing effective marketing communication strategies that address these needs and target the right audience. Options A and D are also important components, but they relate to other aspects of the analysis such as identifying opportunities and assessing competition. Option B is partially correct, but determining the needs of each target market is just one part of the overall examination of customers.

A Component of a Communication Market Analysis Is the Examination