Which of the following is the second step in developing a marketing plan?
A) Determine the needs and wants of the target population
B) Conduct a situational analysis
C) Specify the benefits of the services to the target population
D) Develop a marketing strategy
Correct Answer:
Verified
Q19: Positioning is the fifth "P" of social
Q20: Within social marketing,a value change is the
Q21: The analysis of a potential market,the environment,and
Q22: A(n)_ can serve as a communications bridge
Q23: Sources of secondary data include all of
Q25: In contrast to traditional marketing,social marketing aims
Q26: Which of the following does not need
Q27: The situational analysis in marketing includes SWOT
Q28: The _ is developed to ensure a
Q29: _ segmentation is based on criteria such
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents