In conducting ________, a business sells goods directly to or through an independent domestic intermediary in the exporter's home country that exports the products to foreign markets.
A)direct exporting
B)global marketing
C)strategic planning
D)indirect exporting

Question

Quizplus · Accepted Answer

Indirect exporting involves selling goods to an independent domestic intermediary who then exports the products to foreign markets on the exporter's behalf. Direct exporting involves selling goods directly to foreign customers or through a foreign intermediary, while global marketing involves creating a unified marketing strategy for worldwide use. Strategic planning is a broader business process that involves setting long-term goals and determining the resources needed to achieve them.

In Conducting ________, a Business Sells Goods Directly to or Through