Being interested in computers, Jose Cohata came up with an idea of personalizing the screen saver programs with family pictures. After trying a couple of programs, Jose started marketing this service to neighbors and area businesses. Jose's activities can be described as a(n) _____.
A) entrepreneurship
B) intrapreneurship
C) useless idea
D) large business
E) partnership

Question

Quizplus · Accepted Answer

Jose's activities involve identifying a business opportunity, developing a new product, and starting a small business to market it. This is the definition of entrepreneurship. Intrapreneurship refers to entrepreneurship within an existing organization. The option of a useless idea does not make sense in this context. The options of a large business or partnership do not fit the description of Jose's current activities as they imply a larger scale and involve different types of business structures.

Being Interested in Computers, Jose Cohata Came Up with an Idea