The transition from a charismatic religious leader's direct example to routine procedures and observances is called:

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Institutionalization is the process of transforming a charismatic religious leader's direct example into routine procedures and observances within an organization. This is done in order to maintain the stability and continuity of the organization even after the leader's death or departure. This process involves establishing rules, procedures, and structures that help to preserve the founder's teachings and beliefs, and ensure that they are passed down to future generations.

The Transition from a Charismatic Religious Leader's Direct Example to Routine