A type of diversion that involves attacking the person, rather than that person's ideas is:

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Ad hominem is when someone attacks the person making the argument, rather than the argument itself. It is a type of diversion from the actual issue at hand. Euphemism is a word used to make something sound less harsh, glittering generality is using vague, positive-sounding language to make something more appealing, and convergence refers to the merging of ideas or perspectives.

A Type of Diversion That Involves Attacking the Person, Rather