Research that is conducted to fill a specific information need is known as:
A) repatriation data research.
B) primary research.
C) post introductory phase research.
D) pinnacle positioning research.

Question

Quizplus · Accepted Answer

Primary research is conducted to fill a specific information need and involves collecting new data directly from the source through methods like surveys, interviews, observations, experiments, etc. It is also known as field research as the data is collected firsthand for a specific purpose, unlike secondary research where existing data is analyzed and used.

Research That Is Conducted to Fill a Specific Information Need