Cognitive psychology is helpful in understanding how consumers process information from marketing communications such as advertisements.

Name: Cognitive psychology is helpful in understanding how consumers process information from marketing communications such as advertisements.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Cognitive psychology focuses on how people acquire, process, store, and use information and is therefore relevant in understanding how consumers process information from marketing communications.

Cognitive Psychology Is Helpful in Understanding How Consumers Process Information