Brand loyalty enables consumers to reduce searching time drastically by insisting on the brand to which they are loyal.

Question

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Brand loyalty is the tendency of a consumer to stick with a particular brand, product or service even when there are other options available. One of the benefits of brand loyalty is that it enables consumers to reduce their searching time as they do not need to spend time looking for other options. Instead, they insist on the brand they are loyal to, which can save them time and effort. Therefore, the statement is true.

Brand Loyalty Enables Consumers to Reduce Searching Time Drastically by Insisting