External search includes gathering information from sources such as friends, family, salespeople, advertising, independent research reports, or the Internet.
Correct Answer:
Verified
Q13: Performance risk is risk associated with the
Q17: The decision-making approach that is used depends
Q18: Consumer decision making always focus on the
Q20: The activities found in the decision-making process
Q22: Brand loyalty involves deeply-held commitment to rebuy
Q23: A consumer's actual state must change for
Q25: In general, consumers find that information from
Q26: Alternatives that are deemed to be unacceptable
Q28: Consumer search behavior refers to the behaviors
Q37: The end state is the perceived state
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