In the pursuit of higher sales volume,retailers are studying their store environments for ways to improve the shopper's experience.According to Paco Underhill,one of his suggestions for fine-tuning retail space is to ________.

Question

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Paco Underhill suggests that retailers should honor the "transition zone" in their store environment and allow the shopper time to "sort out" the stimuli. This means providing a space near the entrance where shoppers can adjust to the environment, take in the store layout, and plan their shopping trip. This can help improve the shopper's overall experience and potentially lead to higher sales volume. The other choices may have some merit, but they are not specifically mentioned as recommendations by Underhill.

In the Pursuit of Higher Sales Volume,retailers Are Studying Their