Direct mail campaigns were developed by right-wing activists to

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Direct mail campaigns were developed as a way to bypass the limitations on political fundraising that were established by the 1974 campaign finance reform law. This law placed restrictions on the amount of money that individuals and groups could donate directly to political campaigns, but it did not limit the amount of money that could be spent on direct mail solicitations. As a result, right-wing activists began to use direct mail campaigns as a way to raise large sums of money for conservative causes and candidates.

Direct Mail Campaigns Were Developed by Right-Wing Activists to