Shock advertising appeals can also create controversy. Charities often use hard-hitting guilt appeal messages to raise funds for sick children in Africa, for example.

Name: Shock advertising appeals can also create controversy. Charities often use hard-hitting guilt appeal messages to raise funds for sick children in Africa, for example.
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Quizplus · Accepted Answer

This statement is true. Shock advertising can create controversy, and charities often use guilt appeal messages to elicit donations for a good cause.

Shock Advertising Appeals Can Also Create Controversy