What value propositions are important to offer when nurse leaders market to increase nursing retention and recruitment? (Select all that apply.)

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When considering nurse retention and recruitment, leaders consider what value proposition (product) the nursing department or unit offers to nurses. Highlighting department or unit characteristics deemed important, such as shared governance and professional development opportunities, provides details about the product. Leaders can give attention to the unit (place) where nurses provide service. Consideration of the physical layout and whether the unit design is conducive to an efficient and effective work flow is important. Nurse leaders can ensure that nurse salaries are competitive and that nurses do not feel underpaid and undervalued (Evans, 2013).

What Value Propositions Are Important to Offer When Nurse Leaders