Which of the following should MNCs develop to succeed in foreign markets?

Question

Quizplus · Accepted Answer

MNCs should develop cross-cultural literacy to succeed in foreign markets. This means having an understanding of different cultural norms, values, and behaviors in order to effectively navigate and communicate within a foreign market. Developing value systems and performance orientation are important, but may not be as crucial as cross-cultural literacy. Culturally loaded practices are not recommended as they can potentially offend or harm the local culture.

Which of the Following Should MNCs Develop to Succeed in Foreign