Schultz and Binstock describe three forms of political power available to senior advocacy groups. These are 1) access to the elected, 2) access to the media, and 3)

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The electoral bluff refers to the potential political influence senior advocacy groups can wield by suggesting they could mobilize older voters against politicians who do not support their interests, making it a form of political power.

Schultz and Binstock Describe Three Forms of Political Power Available