Which one represents the new market segment of responsible consumers?

Question

Quizplus · Accepted Answer

LOHAS (Lifestyles of Health and Sustainability) is a term used to describe consumers who prioritize their health and the environment when making purchasing decisions. LOHAS consumers are often willing to spend more on products that are eco-friendly, socially responsible, and promote personal well-being. They represent the new market segment of responsible consumers. YOHO and HOYA are not commonly used terms in marketing, and GREEN is too broad to specifically represent this segment.

Which One Represents the New Market Segment of Responsible Consumers